The latest SimCity website redesign went live in March 2013. The site was optimized to introduce the launch of the base game and showcase its new and improved features, which included a new multiplayer mode, enhanced depth of simulation, true multi-city scale, and city specialization. The Online Marketing team also introduced e-commerce on the site, so I designed a shopping section which featured promotional content and game highlights. 

The Community section was an integral part of the site. My task was to showcase beautifully rendered key art across social media channels such as Facebook, Twitter, and YouTube. There were weekly challenges which encouraged fans to upload unique content, and allowed game developers not only to interact but also share engaging game mechanics. I also designed an infographic to showcase new city sets and city specialization, and collaborated with the Marketing team, the studio art director and game UI designers to create a dynamic, visually exciting site.